Agriculture Community Embraces Call for Transparency

Agriculture Community Embraces Call for Transparency Food and Farm Leaders Share Ways to Strengthen Relationships With Consumers   May 11, 2012 – Attendees were urged to open the barn doors and showcase the importance of modern food production at the Animal Agriculture Alliance’s 2012 Stakeholders Summit, held May 5-6 in Arlington, VA. The eleventh annual…

For Millennial Consumers, Useful is the New Cool

For Millennial Consumers, Useful is the New Cool Marketing to Millennials Author Jeff Fromm Talks Hashtags, Job Strategy and Chicken Wings   May 8, 2014 –”Why are chicken wings so popular with millennials?” asked keynote speaker Jeff Fromm of the audience at this morning’s Animal Agriculture Alliance Stakeholders Summit. “Because they’re an affordable flavor adventure!” According to…

Stakeholders Summit finishes strong in Kansas City

Stakeholders Summit finishes strong in Kansas City Final Summit speakers offer proven tactics and advice to attendees on transparency and crisis management May 7, 2015 – “Every time you open your doors and go outside your comfort zone, the opportunities are endless,” said Brad Scott, a fourth-generation dairy farmer whose operation appeared on a 2013…

Animal Agriculture Alliance 2016 Stakeholders Summit explores new ways to bridge the communication gap about animal agriculture

Animal Agriculture Alliance 2016 Stakeholders Summit explores new ways to bridge the communication gap about animal agriculture Speakers discuss how to earn trust, engage with the media and share agriculture’s story   May 6, 2016 – “People don’t seem to understand the food system and they are getting their information from everyone but farmers,” said…

Summit Showcased Ag’s Need to Build Relationships and How Words Have Consequences

Summit Showcased Ag’s Need to Build Relationships and How Words Have Consequences Speakers Challenged Attendees to Communicate Better, Find the “Middle Ground,” and Empower Ag’s Youth   May 6, 2013- “The era of ‘don’t ask, don’t tell’ in agriculture is over,’” remarked Dallas Hockman, to attendees at the Animal Agriculture Alliance’s 12th annual Stakeholders Summit.…