This report highlights how the animal agriculture industry shares the same values as today’s consumer with its never-ending commitment to animal care, environmental stewardship, responsible antibiotic use, food safety and nutrition.
Sustainability
The topic of responsible and sustainable animal agriculture has received a lot of attention in recent years, but these concepts are nothing new to the American farmer. Given the rise of social media and increased interest in food production by consumers, the people asking questions about sustainability are not just neighbors, friends and relatives, but include audiences around the world. This puts animal agriculture under increased scrutiny and means that farmers have to put far more emphasis on the social side of sustainability than ever before.