Stakeholders Summit move to Kansas City a great success
Presentations and highlights from Animal Agriculture Alliance Summit are available to view
June 5, 2015 – Materials from the 2015 Animal Agriculture Alliance Stakeholders Summit are now accessible online, the Alliance announced today. The 2015 Summit finished strong last month in Kansas City, Missouri with attendance totaling at 210 with many being first-time attendees.
“This year’s Summit was loaded with dynamic speakers covering many of today’s biggest issues impacting animal agriculture, and providing insight and advice about agriculture’s future,” said Kay Johnson Smith, president and CEO at the Alliance.
Based on a survey, the majority of first-time attendees said that the move to Kansas City positively influenced their decision to attend.
“The move outside of the Washington, D.C. area was in hopes of getting closer to farmers and other interested stakeholders who may not be able to travel to D.C. for the event,” said Hannah Thompson, communications director at the Alliance. “We are very excited with how it turned out.”
Presentations from leading experts in national media, marketing to millennials, crisis communications and from farmers who have implemented creative initiatives demonstrating transparency all explored how the industry is continuing its journey of constant improvement and feeding the growing population.
Common threads throughout the presentations included technology’s role in sustainability, consumer perceptions and how to effectively connect and communicate with the public about modern animal agriculture.
If you were not able to attend or would like to reference the presentations, sessions are now available to view at: http://www.trufflemedia.com/agmedia/conference/2015-the-journey-to-extraordinary.
Highlight summaries of the presentations and speakers can also be accessed at: https://animalagalliance.org/resourcelibrary/results.cfm?ID=289
This year’s successful event would not have been possible without the support of a record number of sponsors, who are listed on the Alliance website.
Next year’s Summit will return to the Washington D.C. area on May 4-5, 2016 at the Westin Arlington Gateway hotel in Arlington, Virginia.
About the Alliance:
The Animal Agriculture Alliance is an industry-united, nonprofit organization that helps bridge the communication gap between farm and fork. We connect key food industry stakeholders to arm them with responses to emerging issues. We engage food chain influencers and promote consumer choice by helping them better understand modern animal agriculture. We protect by exposing those who threaten our nation’s food security with damaging misinformation.
Find the Alliance on Facebook, Twitter, and YouTube.
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